Eric Alloway portrait

Eric Alloway / PRODUCT DESIGNER

Photographed in South Florida

The Polymath Practice

“It’s not about the project, but the story you tell.”

“It’s not about the project, but the story you tell.”

Design, to me, is how something works, not just how it looks. I see it as a system before a screen: mapping how the pieces connect, who they serve, and how one decision ripples through the rest, then shaping that complexity into something that feels simple. The surface matters, but it’s the last thing I design, not the first. Over nine years, that way of thinking has stretched me from ad experiences and cloud software to HR tools, grocery delivery, and global sports platforms, and every stretch taught me something the next one needed. I research, prototype, code, and build my own tools along the way, because the best way to know something works is to make it work.

Design, to me, is how something works, not just how it looks. I see it as a system before a screen: mapping how the pieces connect, who they serve, and how one decision ripples through the rest, then shaping that complexity into something that feels simple. The surface matters, but it’s the last thing I design, not the first. Over nine years, that way of thinking has stretched me from ad experiences and cloud software to HR tools, grocery delivery, and global sports platforms, and every stretch taught me something the next one needed. I research, prototype, code, and build my own tools along the way, because the best way to know something works is to make it work.

Off the clock, I’m hunting down New York’s best pastries, catching art-house matinees, and wandering stationery shops off the beaten path.

Off the clock, I’m hunting down New York’s best pastries, catching art-house matinees, and wandering stationery shops off the beaten path.